This portal provides information concerning effective prevention and public health policies and interventions, as well as the use of credible evidence of prevention’s impact by policy makers, health care and the business community. It links to the CDC Health Policy Series, a collection of policy briefs designed to provide practical guidance to state and local public health practitioners, highlighting specific opportunities for public health to engage with health care to improve population health. The CDC Policy Process provides a framework which includes domains from problem identification through evaluation.

On September 22, 2014, the Institute of Medicine’s Roundtable on Population Health Improvement held a workshop to discuss some of the science of health communication, audiences, and messaging, and to explore what it will take to generate widespread awareness, acceptance, and action to improve health, including through the entertainment media, the news media, and social media. This report summarizes the presentations and discussion of the workshop.